Fruitnet Forum South-East Europe is the first in a new series of discussion and networking events designed to promote interest, investment and innovation in new and emerging areas of the fresh produce business.
Organised by leading industry publication Eurofruit - part of publishing group Fruitnet Media International - and taking place at the Hyatt Regency Belgrade on 29-30 November, the event will focus on the apparent strong potential in South-East Europe to grow the fresh fruit and vegetable industry.
As a result of its considerable natural resources, many believe that south-east Europe has massive opportunities not only to add value in established categories like apples and pears but also to establish the region as a new and alternative source of high-value products like, for example, asparagus, berries and stonefruit.
The potential to produce and export is huge, but which markets should they be targeting and what is the best way to ensure supply is met with demand? Fruitnet Forum South-East Europe’s goal is to uncover where the demand lies, either in the region itself or beyond, and how best to go about creating business models that are able to satisfy that demand.
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